Own your digital real estate
Stand out. Get noticed. Grow faster.
If your business is blending into the background, you’re leaving money on the table. At Marketing Evolve, we transform businesses into unforgettable brands with strategic creativity that cuts through the noise.
Through bold visual identity, engaging content, and smart digital positioning, we help you stand out as the obvious choice in your market. Forget generic branding and predictable posts. We will create you an unforgettable online presence.
Our projects
With years of experience partnering with some of the world’s most influential organisations, agile startups, and passionate small businesses, we’ve mastered the art of delivering results that matter - no matter the scale.
Our projects
With years of experience partnering with some of the world’s most influential organisations, agile startups, and passionate small businesses, we’ve mastered the art of delivering results that matter - no matter the scale.
Our services
Social Media
Forget generic posts that blend in. We build effective strategies, design unique content, schedule with precision, engage your audience authentically, and optimise relentlessly. When your customers need you, they won’t just remember you… they’ll come running.
Podcast Production
We take care of everything, from branding to final edits and publishing, so you can focus on what matters: great conversations. No tech headaches, no editing struggles, no publishing hassles. We even handle organic promotion to grow your audience.
Marketing Materials
Inconsistent brochures, mismatched emails, sales decks that feel outdated? We design sharp, cohesive marketing materials. From presentations to email signatures that stay true to your brand at every touchpoint.
How are we different?
Marketing Evolve was founded by Katerina with one goal in mind: to help people bring their business dreams to life. This isn’t a sales-first agency – we’re all about connection, creativity, and making a genuine impact. We believe in helping brands grow by strengthening their presence with thoughtful, engaging content that actually means something to their audience.
With over 8 years of experience and a portfolio that includes brands like KPMG and Nationwide, Katerina blends data-driven strategy with creative storytelling to deliver content that doesn’t just look good – it works. Whether it’s social media, podcasting, or branded materials, everything we create is tailored to help you stand out and be remembered when your audience needs you most.
How are we different?
Marketing Evolve was founded by Katerina with one goal in mind: to help people bring their business dreams to life. This isn’t a sales-first agency – we’re all about connection, creativity, and making a genuine impact. We believe in helping brands grow by strengthening their presence with thoughtful, engaging content that actually means something to their audience.
With over 8 years of experience and a portfolio that includes brands like KPMG and Nationwide, Katerina blends data-driven strategy with creative storytelling to deliver content that doesn’t just look good – it works. Whether it’s social media, podcasting, or branded materials, everything we create is tailored to help you stand out and be remembered when your audience needs you most.
What our clients have to say
What our clients have to say
“Katerina was excellent from initial contact through to delivered products. She is incredibly polite and thoroughly understands your needs and requirements and turns the final product round in quick time."
Drew ExtonManaging Director at HWE BIM Services
“I have known Katerina for some time and reached out to her to handle a project for me - she understood exactly what I was looking for and designed something catchy, relevant, and aesthetically appealing. She handled it quickly and I would work with her again!"
Harrison OsleManaging Director & Founder at TrailFinder Talent
“The brand awareness has been incredible.
Candidates and clients now mention the podcast
in calls — one CEO even told me he’s watched
every episode. It’s been a great way to build trust
and position our brand in the market. We’ve built a
process that works, from editing to distribution —
and I completely trust Katerina with her side of the
operation. It genuinely feels like a partnership.”
David FilbyCEO and Founder
Get in touch
FAQ
Most frequent questions and answers
Marketing Evolve works with founders of professional service businesses, including consultancies, recruitment firms, engineering practices, and tech-led service SMEs.
These are businesses where growth depends on trust, credibility, and reputation, not short-term marketing tactics. If your clients choose you based on expertise and relationships, and you want marketing that supports real business goals — Marketing Evolve is likely a strong fit.
Most founders don’t struggle with ideas — they struggle with capacity, consistency, and structure.
Content often becomes reactive or irregular when client work takes priority. Marketing Evolve puts systems around a founder’s expertise, turning their thinking into clear, consistent, high-quality content without pulling focus from running the business.
This allows visibility to support growth quietly in the background, rather than becoming another task to manage.
Yes. LinkedIn is a core focus, particularly for professional service businesses targeting decision-makers, clients, and partners.
In addition to LinkedIn content strategy and management, Marketing Evolve also supports:
podcasts (strategy, production, editing, and distribution)
presentations and pitch decks
articles and thought leadership content
supporting brand and marketing assets
All activity is designed to work together to reinforce positioning and build authority over time.
Marketing Evolve focuses on clarity, consistency, and trust, not content volume or short-term tactics.
The approach is built around:
clear positioning and a defined point of view
repeatable content structures that remove friction
sustainable visibility that compounds over time
building a genuine community within each client’s niche
a close, collaborative partnership with the founder
Clients work directly with Katerina Christou, Founder of Marketing Evolve, throughout the engagement. This ensures content is specifically tailored to each business’s goals, audience, and brand voice — not produced in isolation or passed down to junior teams.
Marketing Evolve works as a strategic partner, collaborating closely with founders to understand how their business operates and how visibility can best support long-term growth.
Marketing Evolve was founded by Katerina Christou to give business owners the best of both worlds:
→ The insight, structure, and results of an agency
→ The flexibility, care, and collaboration of an in-house partner
After more than eight years working across agencies and in-house roles, Katerina saw that founders were often forced to choose between polished output or close collaboration — rarely both.
Marketing Evolve was created to bridge that gap, combining senior-level thinking, clear systems, and hands-on partnership so marketing genuinely supports the business instead of adding complexity.
Marketing Evolve adapts to each founder’s working style.
Some clients prefer to stay closely involved, while others hand things off almost entirely. Typically, founders contribute insight through conversations, notes, or voice recordings, while Marketing Evolve handles strategy, structure, content creation, and publishing.
Regular check-ins ensure alignment without unnecessary time pressure.
Consistency is treated as a strategic priority.
Marketing Evolve takes time to understand how each founder communicates, what they believe about their industry, and how they want to be perceived. From there, clear guidelines, templates, and repeatable formats are developed to ensure consistency across LinkedIn, podcasts, presentations, and other branded assets.
This builds recognition, credibility, and trust over time.
Marketing Evolve works with clients across the UK and internationally.
The business is based in the UK, and the majority of clients are UK-based professional service SMEs. However, Marketing Evolve also supports founders globally where LinkedIn, thought leadership, and relationship-led marketing are key to growth.
The approach translates well across markets, particularly in expertise-driven and trust-led industries.
Marketing Evolve focuses on sustainable growth, not quick wins.
Clients often notice clearer positioning early on, followed by increased engagement and more relevant conversations within the first few months. Over time, consistency compounds, strengthening brand recognition and inbound opportunities.
All services are bespoke.
Pricing depends on the level of support required, the mix of content, and whether the engagement is ongoing or project-based. Marketing Evolve offers both monthly retainers and one-off projects, always aligned with realistic capacity and business goals.
The process begins with a conversation.
This allows Marketing Evolve to understand the business, its goals, and how content and visibility fit into wider growth plans. From there, a clear, tailored proposal is provided.